FordCarNewsToday. - This is information for your with the article that titled with Trucks to China: Ford and GM aim to sell iconic vehicle in Far East that published by Express United Kingdom site.
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| Image Courtesy of www.express.co.uk |
CAR makers Ford and General Motors are aiming the pick-up truck, an iconic staple in the United States, at upmarket buyers in China, where most associate trucks with farmers and construction workers.
“The Chinese call it pika, pika - a very low-end worker's [vehicle]. But the (Ford F-150) Raptor is totally different,” said Wesley Liu, Ford's Asia-Pacific sales director, ahead of this month's Guangzhou autoshow.
Trucks are largely restricted to overnight driving in most Chinese cities, but four provinces - Yunnan, Liaoning, Hebei and Henan - have this year launched trial programmes allowing them into urban zones in an attempt to stimulate production as economic growth, and car sales, slow.
With those looser restrictions, U.S. pick-up makers aim to distance their trucks from local models made by Great Wall Motor , Jiangling Motors Corp (JMC) and others - and appeal to Chinese premium buyers, like Meng Shuo.
“The Chinese call it pika, pika - a very low-end worker's [vehicle]. But the (Ford F-150) Raptor is totally different,” said Wesley Liu, Ford's Asia-Pacific sales director, ahead of this month's Guangzhou autoshow.
Trucks are largely restricted to overnight driving in most Chinese cities, but four provinces - Yunnan, Liaoning, Hebei and Henan - have this year launched trial programmes allowing them into urban zones in an attempt to stimulate production as economic growth, and car sales, slow.
With those looser restrictions, U.S. pick-up makers aim to distance their trucks from local models made by Great Wall Motor , Jiangling Motors Corp (JMC) and others - and appeal to Chinese premium buyers, like Meng Shuo.
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